After a recent impulse from the Association of the Way of St. James in Russia, its leaders contacted the studio to ask us to design the logo of the association. They explained to us the idea they had and that they were looking for something simple but full of symbolism.
Finally, we proposed a design that includes a scallop, so recognizable as a symbol of the Camino de Santiago, on which we superimposed the letters як, present in the Russian word for Santiago (Iakob in Russian) and we crowned it with an orthodox cross, usual in Russia.
CREATIVE DIRECTION: Julio Liarte
GRAPHIC DESIGN: Julio Liarte
They explained the idea they had and that they were looking for something simple but full of symbolism.